Posts and/or Videos Tagged ‘Bologna’

Future of Bologna is digital

Saturday, January 7th, 2012

Images, not words will open up the city of Bologna. Google Goggles is basically a search engine that uses images instead of words and one that Google is pushing with gusto, albeit in a sort of experimental way. A recent article and video online via the BBC, demonstrates how we will soon be looking up [...]

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Good PR for Cities

Saturday, December 10th, 2011

If social media is good for ‘Protesting’, why not for a city? Considering the Arab Spring made good use of social media, now it appears that the infectious use of Twitter and Facebook et al is heading north into the colder climes of Russia. International – and some national figures – are commenting that this [...]

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New free travel guide coming

Sunday, January 10th, 2010

We’ve finally got around to setting up our free travel guide of Bologna. It’s taken a couple of months and several reworkings of the design until we are now 90% satisfied that its ready to go. There’s one major difference here than with any other guide on the market. At the bottom of each page [...]

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Free Travel Guide of Bologna

Tuesday, December 1st, 2009

The digital era of travel guides is a roller coaster. It’s clear that the next generation of guides will certainly have a digital format of some sort but it’s also quite evident that there appears to be a huge gulf between what publishers would like to do and what people on the street are actually [...]

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Bologna hotels in video

Thursday, September 24th, 2009

Video guides are gaining momentum in Bologna. A few people namely in the hotel industry but also bars and restaurants are beginning to take note of the extra potential that video guides represent to their individual businesses. In fact, we had a meeting with a few separate people representing various Bolognese hospitality organisations last week [...]

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Forli airport officials are nuts!

Friday, September 18th, 2009

Is it just me or does anyone else wonder why there are no buses from Bologna – a major transport hub – to Forli airport? Obviously, this ‘strategic’ decision had something to do with RyanAir pulling out of Forli and relocating to Bologna Marconi but, and I reluctantly add: where’s the logic? Do any of [...]

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Free DVDs for all guests

Thursday, September 10th, 2009

A little thought has just popped into mind. Hotels could really help to enlighten a guest’s stay within a city/town with a complimentary DVD covering specific museums, monuments, places of interest – not the usual once over bird’s eye view, through the doors of a shop, round the exhitbition hall cafeteria that is so utterly [...]

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Dinosaurs in Tourism Offices

Wednesday, September 9th, 2009

Dinosaurs – not the real ones of course but their human ancestors readily thrive in our societies, particularly in places you would never expect. Take the little visit with a respected economic advisor from ASCOM in Bologna yesterday (mention no names as I might have to go back some day!). He quite happily declared that [...]

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